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Superior Filtering Technology
Spam
is in the eye of the beholder. Although most of us regard e-mails
with the word "refinance" in the subject line as spam,
people in the financial and real estate industry may not. That's
why we developed our Adaptive Acuity Engine™. We realized
that spam blocking is an ongoing, evolving, highly personalized
challenge, and that we needed a powerful tool, programmed by experienced
computer engineers, to make the difficult decisions about what
is spam and what is not.
The
Adaptive Acuity Engine™
Anti-spam
products work like a border guard. Products with 95%-99%
claims are like closed borders no one gets through, even
the people who
should. Those that claim they don't stop any desired mail are
like open borders almost everyone gets through. SpamRejector™
has a very diligent border guard with a database of intelligence
that enables it to make highly accurate decisions on a case-by-case
basis. That border guard is the Adaptive Acuity Engine™.
Building on the technologies provided by SpamAssassin and Canit-PRO,
the
Adaptive Acuity Engine™ uses multiple algorithms and technologies
(many unique to SpamRejector™) to sort legitimate e-mail
from spam, including:
- Bayesian
filtering and tuning (using scoring and weighting to determine
how likely it is that a given message is spam)
- Realtime BlackLists (RBLs) to filter out known spam senders,
domains, and clickable links. Uses both public and proprietary lists.
-
Lexical
analysis (searching the wording of the message for offensive phrases)
- Message
header analysis (validating the sending server and checking for spam signatures)
-
Obfuscation analysis (spotting attempts to avoid spam blocking)
-
Whitelist and blacklist administration (allowing the permanent
acceptance or blocking of specific senders)
-
One-shot technology (rejecting up to 50% of spam that fails
to correctly retry message transmission)
- Sender-server
mismatch detection (identifying spoofed addresses, often used
in "phishing" attacks)
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We
constantly update the rules used by the Engine, and its Bayesian
logic self-tunes over time based on the decisions made by individual
client administrators, users, and the SpamRejector™ development
team. With these multiple, state-of-the-art techniques, the
Adaptive
Acuity Engine™ can wring out the last vestiges of spam
from your mail. The end result is the most precise spam sorting
available
on the market today.
Many
anti-spam products boast about their ability to stop spam
with
claims like "99% blocking." Others focus on the fact
that they don't stop any legitimate mail. Very few do both well. Products that block very high percentages of spam tend to block
some wanted mail also. Those that don't block any desired mail tend to stop only low percentages of spam (50% for example).
The trick is to be absolutely precise and to do both things
well:
block every piece of spam without blocking any of the mail you
want. This is the job performed by the Adaptive Acuity Engine™.
Control
and Customization
SpamRejector™
is the most flexible and powerful spam blocker on the market.
It gives organizations a range of options for managing spam, which
is reassuring to many senior executives, employees, and system
administrators.
Many
organizations prefer central administration of the SpamRejector™.
Some use a combination of centralized and individual management.
If individual employees have concerns that legitimate messages
might be held by SpamRejector™ or they have confidentiality
or privacy concerns, it is easy to assign them rights so they
can review and take action on their personal spam.
SpamRejector™
provides on-demand reports on the quantity, types, and sources
of mail and spam received, on a global or per-user basis. |
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